Are you a budding young entrepreneur? Know that there are several things you need if you want your online business to be a success.
Check out the following seven things we’ve outlined below that will help make your online store a success.
1. Products That Will Keep Your Customers Interested
You’re battling with hundreds of thousands of companies, both big and small. As such, you need your products to stand out.
According to Matthew Lepre, it’s all possible with intensive product research.
As per the founder of the Ecom Warrior Academy dropshipping course, it’s as simple as exploring AliExpress and Facebook.
If you’re unsure of your selected items, worry not, for Matthew offers a product selection service. All you need to do is provide them a list, and they’ll do the picking for you.
2. A Robust E-Commerce Business Platform
Even if you have the best lifestyle products globally, you won’t generate income using a subpar selling platform.
As such, it’s essential to invest in your own business platform. Matthew, like millions of other entrepreneurs, recommends using Shopify.
For one, you can take it on a free 14-day trial. If you find this web browser works well for you, you can sign up for a plan.
What’s great about Shopify is it’s not that expensive. For one, you can get a package for as low as $29 a month. You can even get a discount if you avail of the annual plan.
Because Shopify has its systems, there’s no need to pay server costs.
Its low price aside, Shopify is a program you can easily integrate with your other apps. From CRMs to email marketing apps, you can append them all to your Shopify store.
3. Professional E-Commerce Logo
You want your business to be recognized. But it’s hard to do it if you don’t have a logo on your website.
A good thing about logo creation is that you don’t need to spend a lot to get one. According to Matthew Lepre, you save a lot of money by hiring freelancers or university students from sites such as Upwork or Fiverr.
It’s not enough to embed your logo in your dropshipping store, though. You can always place them on your product containers—even your shipping parcels!
4. Enticing Product Listings
Your listings can make or break your profits. Since buyers can’t see or inspect the product themselves, they need the listing to address all their questions.
Here are some examples to help enhance your product listings:
• High-quality photos
You want your product to appear as clear as possible from all angles.
The only caveat here is that high-quality photos may end up slowing your website. You can avoid this by compressing the images before uploading them.
• Comprehensive product description
You need to detail the item’s features and benefits. It helps to go straight to the point, as you can’t expect buyers to read through a lengthy paragraph.
For best results, keep your description short, sweet, and bulleted.
5. Effective Marketing Strategies
If you want to boost your sales and achieve higher profitability, it’s crucial to strategically drive targeted traffic to your eCommerce site. To achieve this, utilizing specialized tools such as an Amazon product rank tracker can prove invaluable.
An easy way to do so is to run a paid advertisement on social media channels.
Matthew recommends Facebook ads, which you can tailor according to your objectives, audience, budget, etc.
If you’re clueless about running such ads, you can get that lightbulb moment by enrolling in Ecom Warrior Academy. This course will teach you everything you need to know about implementing ads, such as:
• Marketing spend and optimization
• Column set-up
• Writing an advertising copy
• Four things that will make your ads more effective
6. Excellent Customer Service
Statistics show that 96% of buyers consider customer support as a driver of brand loyalty. If your clients are happy, they are more likely to promote/recommend your business.
According to Matthew Lepre, these four things will help boost the value of customer service:
• Responding promptly to questions
• Communicating in a friendly, respectful manner
• Being grateful
• Asking for feedback and using such stories to improve your business
7. A Mentoring Program Such as Ecom Warrior Academy
Running online businesses can be tricky. If it’s your first time and you want to earn more money right away, you need someone to help you out.
Fortunately, you can get the mentoring you need from Matthew Lepre and his Ecom Warrior Academy program.
Who is Matthew Lepre, Anyway?
The Sydney, Australia native is a dropshipping expert, having achieved success with the dropshipping business model.
In his desire to help internet sellers like him, he launched the Ecom Warrior Academy program. It details everything you need to know about the online selling processes. He also adds in some ideas he’s taken throughout his journey.
Now that you know the answer to the question of who is Matthew Lepre, there is no doubt that you should listen to him. With this rich selling and mentoring experience, Matthew can help you unlock your potential as a lucrative online store owner.